TreeHouse Design Studio



LuxVan is Mercedes-Benz Sprinter Van RV conversion company. They do customized, luxurious interiors with a European designer that are nothing like the aesthetic of the typical American camper interior.

Stacy Messerschmidt created a minimalist wordmark , icon system, color palette and brand theme that was in keeping with the vernacular of high end yachts and other luxury spaces.

Rick Davis came in as our marketing consultant. He spent a week with the founders, workshopping the business goals and their current model and gave us a marketing roadmap for taking LuxVan into the future.

Stacey Clarke created the brand guide, print collateral, web design, digital marketing assets and directed a photoshoot with Stacy Ventura. Geneva Bokowski was the content strategist and writer, and Bryn Howlett was the web developer with Carolyn Kohler as our SEO specialist. This team completed a website to position LuxVan in their local luxury market.

The team:
Art Director: Stacey Clarke
Content Strategist: Geneva Bokowski
Developer: Bryn Howlett
SEO: Carolyn Kohler and Jean-Pierre Wiengarten
Marketing Consultant: Rick Davis
Photographer: Stacy Ventura

Project image 0: LuxVan Project image 1: LuxVan Project image 2: LuxVan